Social Media Trends 2024 Report. The ai segment looks at evolving approaches to generative ai usage, and how consumers. An excel file posted alongside this report provides further regional data and a detailed methodology statement.

Fancy a sneak peek at the future of consumer research? Informed by a commercial survey of 4,281 marketers and a consumer survey of 4,508 people, the top trends that hootsuite uncovered in this year’s report tell us a consistent.